Grand Seiko introduced its revolutionary Spring Drive Caliber 9RB2 just over a year ago, at Watches & Wonders 2025 in Geneva. It was notable as the first movement from the Japanese high-horology house to achieve its new “U.F.A.” designation, whose initials stand for “Ultra Fine Accuracy.” The...
Just released by Breitling is the new Navitimer B02 Chronograph 41 Cosmonaute Artemis II limited-edition watch that pays tribute to the just-completed lunar flyby mission. Limited to 450 pieces, this watch comes in the unique configuration of a 41mm steel case with a blue meteorite dial and the...
Every watch collector or enthusiast has that moment when they begin to get "indie-curious." It’s almost a trope at this point but after a few years focused on mainstream brands and big players, one’s eye starts to wander as curiosity grows over what else is out there. Sure, names like F.P....
No matter which way you look at it, Seiko is an undeniable giant of modern watchmaking. One of its greatest strengths lies in the sheer scope of its operation. It’s managed to craft one of the most sweeping and varied catalogs in the industry, ranging from quartz-powered pieces that the masses...
The wait is over. Today, Universal Genève, the iconic Swiss watchmaker established in 1894 and which made its greatest cultural impact in the mid-20th century, returns to the market after a long hiatus. As of 2023, Universal Genève is owned by Partners Group, a Swiss private equity firm that...
Seiko watches are known and highly regarded for many reasons, chief among them being their relative value proposition. This is a historic brand with a rich heritage full of iconic references, and one of very few brands operating today that can claim to have fully vertically integrated...
When you think of Casio, the first thing that comes to mind is likely digital or quartz watches with a nostalgic bend. But in 2025, the brand that’s been synonymous with accessible quartz pieces from its inception made a move that subverted all expectations. Yep, Casio dropped its first-ever...
Many famous fashion brands have put their names on the dials of watches over the years, and yet very few of these haute couture houses have really made a major investment in becoming a serious, vertically integrated purveyor of haute horlogerie . Even fewer have attempted to compete at the...
Whether you are a ranch owner trying to produce the best meat, or a cake baker wanting to appeal to the gluten-free community, every business strategy needs a unique selling point (USP), because a successful business isn’t all about affordability anymore; quality is the real differentiator, and...
On Apr 1, 2026 NASA’s Artemis II launched despite potential technical issues and set its sights on the stars for the first manned space mission to the Moon since 1972. The goal of the mission is to test crucial components of the long journey from deep-space radiation to life support systems and...
Credor, the Seiko-owned haut-de-gamme watch brand renowned worldwide for its artisanal techniques and legendary exclusivity, is joining its high-luxury Japanese sibling Grand Seiko for the first time this year as an exhibitor at Watches & Wonder Geneva, the industry’s pre-eminent international...
