The ABCs of Time – The Rise of Mechanical Watches Among Quartz-Focused Brands
The Quartz Crisis of the 1970s and 1980s was a defining moment for the industry, to say the least. Following Seiko’s Astron in 1969, the first quartz watch to hit the market, a huge swathe of traditional brands closed down as cheap, extremely accurate and virtually maintenance-free Japanese...
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