There’s no denying that we’re currently facing a global decline in the luxury goods demand, with sales affected by uncertainties in China, the undeniable effect of US tariffs on exports to the region and several conflicts around the world. Last year, despite this challenging environment,...
One trend in the microbrand/small independent category that I’m glad to see more of already in these early days of 2026 is brands doing more on their own, in-house. Those words, “in-house,” have developed an almost toxic reputation in some circles as they’ve been used liberally to imply a level...
It’s been nearly a year since we’ve heard from Chase Fancher and the team at Oak & Oscar. Here we are, though, in late January with an exciting, albeit highly limited, new release. Hopefully, the Humboldt ExP-02 foreshadows an increased level of in-house production capability. For now, let’s...
One of the most exciting parts of British Watchmakers’ Day, which takes place on 7th March 2026, is discovering all the special edition watches that are available exclusively from the event. Limited edition timepieces produced specifically for the day adding a sense of fun with their colourful...
Building on its reputation for aviation-inspired timepieces that translate historical aircraft design into approachable mechanical watches, AVI-8 is introducing a new watch paying tribute to one of the most storied aviation units in American history. With the new AVI-8 P-51 Mustang Patriot...
The Rolex Cyclops lens, an invention now more than 70 years old, has become a mainstay of many of the Crown’s most popular timepieces, but does it still have a place in an era when enthusiasts are clamoring for thinner profiles and simpler, more balanced dial designs? Here we trace how the Rolex...
From Swiss Luxury to Utilitarian Independent Brands, A Few Analog Watches Are Still in Official Military Service By Benjamin Lowry While analog watches from brands like Rolex, Seiko, and Tudor are backed by unquestionable military history, the vast majority of military members today trust their...
Following the recent and successful release of our fourth Montre de Souscription, we’re thrilled to announce the launch of our next Montre de Souscription. Following the release of the Montre de Souscription 1, a salmon-toned, sector dial chronograph based on the Habring² Chrono-Felix, the...
We have come to know CIGA Design for its original takes on classic watches. In particular, the Blue Planet series has received much praise from critics and fans alike. Late last year, the brand treated us to its Everest Summit Central Tourbillon, the second iteration of CIGA Design’s most...
As the 86th Hahnenkamm Races took over the legendary slopes of Kitzbühel, Austria, in January 2026, we were invited by Longines to attend one of the most iconic events in alpine skiing and to sit down with Patrick Aoun, who stepped into the role of CEO of Longines in June 2025. Founded in...
