Over the last few years, Serica has emerged as one of these small indies or microbrands that has a real identity, seemingly right out of the gate. We often talk about brand like Ming, or Brew, or SpaceOne as new independents that are approachable and have a very distinct design language that you...
While the octagonal watches in the contemporary imagination are closely associated with the sports-luxury genre, the unique, angular shape has actually been a fixture of horology since watches were still in pockets. Though there were plenty of brands producing octagonal watches throughout the...
There’s a new indie watch brand on the scene. It seems that we’re telling this story every week. Sometimes, or should I say rather often, these new ventures are coming with pretty fascinating inaugural watches. So is the case of Atelier Pieters, a company founded by couple Maarten and Jessica...
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